Features of The ADA Certification Process
Based upon our years of experience inside the adult online
entertainment industry, the founders of Adult Domain Appraisals
developed a checklist that was used to determine an accurate
valuation of what an adult domain name's value when purchasing
a domain. This checklist has evolved into the 26-point
ADA certification. An ADA certification determines
the value of your domain name using the following qualitative
and quantitative factors:
| Market Considerations |
Domain Marketing Potential |
Domain Construction |
| Recent Domain Sales |
Domain Marketability |
TLD Value |
| Adult Industry Value |
Brand Recognition |
Letter Count |
| Fair Market Value |
Adult Term Popularity |
Number Count |
*Reseller Market Price (domain portfolios only) |
Niche Value |
Hyphen Count |
| Adult Keyword Popularity |
Substitution |
| |
Recall Value |
Keyword Count |
| |
SEO potential |
Number of Terms |
| |
Recent Sponsor Conversions |
Search Frequency |
| |
Pay Per Click Popularity |
Web Frequency |
| |
Adult Phrase Popularity |
Zones Taken Prefix/Suffix |
| |
|
Archived.org History Data |
AND...
The 8-point "ADA Inside" proprietary
formula |
Of course, with the sale of any type of goods or service,
market conditions and the general overall health of the
economy guides the price of a particular good or service
up or down. One of the most heavily weighted factors when
determining an accurate worth of a domain name is recent
domain name sales. Dependent on this consideration, we then
evaluate your adult domain name based on the other points
of the ADA Certification to determine what your adult domain
name or website is really worth. Contact
Us